Smart design meets urban style as Hyundai unveiled its Veloster C3 Roll Top concept during a press conference at the Los Angeles Auto Show. Expanding on the qualities that have made the Veloster a sales success, the C3 (which stands for Convertible 3-door) combines open-air freedom with the style of a coupe and the functionality of a tailgate. The Veloster’s efficient coupe design with hidden passenger-side third door introduces an innovative dual-function roll top and tailgate, adding unique utility to a convertible.