Tag Archives: London

Smart Car Sharing Arrives in London


car2go has arrived in London offering a Smart ForTwo for 35 pence per minute all-in, with no hidden extras. Customers sign up for free lifetime membership and will get 30 minutes free driving until 31 December 2012.

Oops! Porsche introduces Boxter for London


When this correspondent typed “Boxter”, the helpful spell checker underlined it as a possible error. Apparently Porsche and its advertising agency can’t afford such advanced software – but they can afford to spend a fortune on a huge billboard campaign for the misspelled Boxster.

Electric Hypercar launched in London


A new €1 million 1073 bhp sports car will make its debut at the Salon Privé supercar show from September 5 to 7 at Syon Park in west London. The Rimac Concept_One has two claims to fame. Firstly, it is powered by four electric motors, one for each wheel. In principle, that should give amazing handling as each motor will be able to vary its torque hundreds of times a second to maximise grip.

Audi opens digital dealership in London


It had to happen – a car company wanting its own take on the Apple store concept. It also probably had to be Audi that got there first. The first of 20 worldwide stores opens today close to Piccadilly in London. As Audi has a model range so large that even an Ikea store would struggle to show it all, the idea is that any model can be created and personalised on giant screens, which show the car at a scale of 1:1 – so the image is the same size as the real car. It also means individual aspects of the car can be shown in detail, such as how the traction control works (or maybe just how to use the increasingly complex infotainment system).

Leeds-Bradford is more congested than London – or almost anywhere else


TomTom, the satellite navigation people, have found that Leeds-Bradford is Britain’s most congested conurbation and is fractionally worse than London. Using real-time travel data from TomTom-equipped cars, the survey found that journey times were lengthened by 28% by congestion, compared to 27% in London. West Yorkshire drivers spend an average of 86 hours in traffic jams per year compared to 74 hours in London. As someone who has lived in both conurbations, this correspondent can confirm TomTom’s findings are depressingly believable.