Tag Archives: bmw

BMW Motorrad’s electric C evolution

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BMW Motorrad is launching its battery-electric C evolution maxi scooter. Its two conventionally powered maxi scooter model—C 600 Sport and C 650 GT—combine the ride qualities of a motorcycle with the specific agility and comfort of a scooter; the C evolution adds the dynamism and emissions-free operation of an electric vehicle.

BMW woos U.S. buyers with 2-series coupe

BMW woos U.S. buyers with 2-series coupe

BMW aiming the 2-series coupe at drivers looking for performance and driving dynamics in a compact, rear-wheel-drive package.

More BMW Concepts

BMW LayerON Concept

BMW LayerON Concept

Believe it or not, this is the design of a rental BMW which has a unique feature.

BMW unveils concept previewing 9-series flagship

BMW’s Vision Future Luxury concept car closely previews a new brand flagship that will go on sale in global markets called the 9 series.

BMW dealers with Product Geniuses boost profit and customer satisfaction

BMW dealers in Europe taking part in the automaker’s Product Genius program are getting a financial boost. The tech-savvy employees’ no-pressure explanation of the features available in BMW’s vehicles has boosted the purchase of high-margin options by 10 percent to 15 percent, the company said.

The Product Geniuses are part of a comprehensive new program called Future Retail that BMW started rolling out at all of its 3,250 dealerships worldwide this year. The total number of Product Geniuses will rise to 2,000 in early 2015 from about 1,000 now, Ian Robertson, BMW board member for sales and marketing told Automotive News Europe at the Geneva auto show last month.