Vauxhall wants to stop being known as the purveyor of bland cars to large fleets and daily rental companies, so it is launching its first premium car – the Adam. It might seem strange that its first premium car is also going to be its smallest, but the idea makes a lot of sense. No-one is going to buy a large premium Vauxhall in preference to a BMW or Audi, and the Citroen DS3 has shown how a funky small car can transcend the image of its manufacturer. Citroen might not be fashionable, but the DS3 certainly is.