Tag Archives: new entry-level car

Opel targets Chevy buyers with, Karl/Viva, new entry-level car

General Motors’ Opel/Vauxhall unit will launch a budget minicar in Europe next year to win customers of GM’s Chevrolet brand.

GM is focusing its resources on expanding Opel after Chevrolet failed to make headway in Europe. The company will stop selling Chevrolets in Europe at the end of next year.