
PSA/Peugeot-Citroen CEO Carlos Tavares wants the company’s upscale Citroen DS product line to become a stand-alone brand that can compete with Audi, Mercedes-Benz and BMW.

PSA/Peugeot-Citroen CEO Carlos Tavares wants the company’s upscale Citroen DS product line to become a stand-alone brand that can compete with Audi, Mercedes-Benz and BMW.